Foundational Series - Prospecting 101 Session 2 Start

Description

Weekly Series: Foundational Series – Building a Solid Foundation for Your Career. Thursday of each week from 10 am – 11:30 am Hands-on Training with Role Playing and Presentation Techniques Topics 

When: Every Thursday, from 10 AM – 11:30 AM
Where: RACM Classroom & Other Locations TBD
RACM Member Price: $100 for 14 Sessions OR $20 Per Session
Non-Member Price: $30 Per Session (No class bundle option)

This is the Second Session! Session 1: Prospecting 101
Thursday, August 7th, 2025 | 10 AM - 11:30 AM
RACM Classroom, Auburn | Instructed by Brian Fenlon

Objective of Session 1: Teach REALTORS how to identify and develop leads.

Session 1 Key Topics:

• Understanding the types of leads: inbound vs. outbound
• Building and leveraging your sphere of influence (SOI)
• Methods: cold calling, door knocking, social media, networking
• Developing a daily prospecting schedule
• Using your current sphere, being a community expert
• The power of follow-up and CRM tools
  
  Session 1: Role-Playing/Practice:
• Networking scenarios
• Lead generation role-playing
  
  Session 1: Tools/Resources:
  
• CRM tools, lead generation platforms, social media

All Foundational Series Topics include:

1. Prospecting 101
2. Listing/Buyer Presentation
3. Presenting the Offer/Negotiating an Offer
4. Answering Objections
5. Pre-Approval Process
6. FORMS – How to complete mandatory forms
7. Home Inspection
8. Appraisal
9. Closing 101
10. Deal Breakers
11. Understanding People
12. Communication Skills
13. Technology Tools
14. Motivation